Cocaine Addiction Research

USDR’s search frequency research has opened a new window into the heart and mind of cocaine addicts and their families. Overshadowing that, though, is the sheer prevalence of cocaine related searches, over 120,000 per year. Considering that Neilson/NetRatings estimate the number of English speaking active Internet users at around 200 million (http://www.clickz.com/stats/web_worldwide), it suggests that 1 in about 1500 Internet users search cocaine-related concepts every year. Add to that the over 450,000 drug addiction related searches that don’t specify the substance and there could be as many as 1 in 500 Internet users searching to understand or resolve cocaine addiction per year.

Crack Cocaine Addiction - a Middle-Class Problem?

Cocaine addiction, at 25%, ranks far behind heroin addiction, at 53%, in the prevalence of substance abuse in the United States, according to addictions research statistics (http://www.cocaineaddiction.com/cocaine_coke.html).

Yet, when it comes to online search frequencies of these two specific phrases, the term “cocaine addiction” is typed in search engines more often - over 115,000 times per year; compared to some 74,000 for “heroin addiction”. One explanation may relate to the greater prevalence of middle class crack cocaine users vs. heroin users, who simply have more access to the Internet than the more poverty-stricken heroin users and their families.

Cocaine Addiction - Prevalent Search Topics - Graph 1

(Continued on Graph 3 at the bottom of this page)

Top 30 two and three word combinations



  estimated searches/year across all search engines     
 0  120,000
cocaine addiction    115265
addiction treatment    13457
cocaine addiction treatment    13269
crack cocaine    10773
crack cocaine addiction    10013
addiction symptoms    8311
cocaine addiction symptoms    8311
cocaine addiction recovery    4943
addiction recovery    4943
signs of cocaine    2608
signs of cocaine addiction    2608
addiction cocaine    2510
treatment for cocaine addiction    2245
treatment for cocaine    2245
prozac and cocaine addiction    2080
symptoms of cocaine    1891
symptoms of cocaine addiction    1891
drug addiction    1288
cocaine addiction signs    1189
addiction signs    1189
cocaine drug    1099
cocaine drug addiction    1098
treatments for cocaine    844
treatments for cocaine addiction    844
treatment of cocaine addiction    730
treatment of cocaine    730
cocaine addictive    580
treatment cocaine addiction    563
signs of addiction    553
cocaine addiction withdrawal    552
addiction withdrawal    552
0 120,000

Thousands Seek Cocaine Addiction Treatment for Loved Ones

Although “cocaine addiction treatment” is one of the most commonly searched phrases related to cocaine addictions (13,269 queries/year), clearly it is often family members and friends who are seeking help for a loved one. Over 14,000 searches per year contain “cocaine”, “addiction” and the words “signs” or “symptoms”, the first stage of a family or friend beginning an intervention process.

The following graphs highlight prevalent words and concepts associated with “cocaine addiction” searches. Most of the terms have been pointed out in the above text, with the exception of “prozac”, which ranks a surprising 7th on the list. More detailed info can be found in Graphs 4 & 5.

Cocaine Addiction - Prevalent Words and Concepts Study - Graph 2

Top 100 words used in cocaine addiction searches
(Top 1000 can be found at Top 100 cocaine addiction exact phrases and top 1,000 concepts/words - Graph 5)



  estimated searches/year across all search engines     
 0  130,000
addiction    120794
treatment    17999
crack    11067
symptoms    10289
recovery    5175
signs    4371
prozac    2080
drug    1481
treatments    849
addictive    652
rehab    582
withdrawal    556
story    548
help    541
beat    513
behavior    511
medications    469
canada    462
how    446
kong    438
hong    438
what    417
addicting    348
heroin    309
info    292
makes    280
quit    265
addictions    244
new    239
affects    238
disorder    237
from    229
successful    226
side    224
methamphetamine    220
mental    220
bipolar    219
tx    219
austin    219
chat    201
alcohol    195
bupropion    192
statistics    188
kansas    182
city    182
why    175
helping    152
cure    146
friend    146
rapid    146
detox    146
psychology    129
developmental    128
rooms    128
crystal    123
meth    123
about    118
facts    115
stop    112
ohio    110
ontario    110
movies    110
documentaries    110
arguments    110
effective    110
cracking    109
treating    93
symtoms    77
stories    77
solutions    73
medicine    72
level    62
works    55
theories    48
physically    42
carolina    38
pregnancy    38
rate    36
missouri    36
documentary    36
south    36
using    36
ho    36
adult    36
cymbalta    36
sperm    36
phycolgicly    19
general    18
therapy    18
codependant    18
intervention    18
anxiety    18
topiramate    18
thier    18
family    16
as    16
florida    15
opium    14
causes    12
video    12
sweating    12
long    12
0 130,000

Insights from Drugs Associated with Cocaine ...

... are plentiful. The most prominent is Prozac, an anti-depressant that, like cocaine, affect serotonin levels in the brain. Another anti-depressant that is prominent is Bupropion as well as methamphetamine. A significant number of users of these drugs are apparently unaware of the dangers of mixing them with cocaine.

Often search frequency analysis suggests solutions as well as concerns. For example the modest appearance of “Topiramate” was searched by the more knowledgeable, who are aware of studies in the use of Topiramate, an antiseizure drug, to reduce cocaine dependence during addiction treatment. Interesting that, through subsequent annual studies, we will be able to track trends in its acceptance simply by is prevalence in cocaine-related searches.

Also interesting is the fact that these search frequency studies, in many ways, can yield more useful information than the search results themselves. In a Google search for “cocaine addiction treatments”, Topiramate is not mentioned in a single title or description among the over 500 Google results. But in a search frequency study it sticks out like a sore thumb, as it is one of the top 100 words associated with cocaine by the searchers themselves.

Cocaine Addiction - Prevalent Search Topics, Continued - Graph 3

Top 31 - 109 two and three word combinations
(Top 30 are in Graph 1 above)



  estimated searches/year across all search engines     
 30  560
addiction story    548
cocaine addiction story    548
cocaine addiction behavior    511
addiction behavior    511
addiction treatment hong kong    438
cocaine addiction in canada    371
crack addiction    293
info on crack cocaine    292
cocaine and crack    292
cocaine and crack addiction    292
addiction help    274
cocaine addiction help    273
quit cocaine    265
quit cocaine addiction    265
crack cocaine addiction help    258
cocaine addictions    239
cocaine addiction rehab    222
addiction rehab    222
cocaine and methamphetamine addiction    219
crack cocaine addiction behavior    219
methamphetamine addiction    219
affects of cocaine    219
addiction and treatment    219
cocaine addiction and treatment    219
addiction treatment cocaine    187
heroin and cocaine    184
addiction statistics    184
cocaine addiction statistics    184
drug addiction treatment    183
drug addiction treatment cocaine    183
addiction to heroin    183
detox for cocaine    146
cure for cocaine addiction    146
cocaine addiction why    146
addiction chat    146
rapid detox    146
addiction to cocaine    137
alcohol treatment    123
drug rehab    123
treatment addiction    123
rehab alcohol    123
addiction crystal meth    123
crystal meth    123
about addiction    115
stop cocaine    112
cocaine addiction facts    110
psychology and cocaine    110
cocaine heroin    110
cocaine addiction treatment ohio    110
addiction facts    110
cocaine addiction documentaries    110
cocaine addiction movies    110
addiction to crack    110
cocaine addiction canada treatment    91
addiction chat rooms    73
cocaine addiction and solutions    73
symtoms of addiction    73
stories of cocaine addiction    73
stories of cocaine    73
cocaine addiction chat rooms    73
crack cocaine addiction chat    73
level of addiction    61
alcohol addiction    58
cocaine addictions chat rooms    55
addiction drug    55
theories on cocaine addictions    36
cocaine addiction medicine    36
cymbalta and cocaine addiction    36
cocaine addiction missouri    36
addiction crack    36
addiction crack cocaine    36
cocaine addiction pregnancy    36
crack cocaine addiction rate    36
cocaine documentary    36
adult cocaine addiction    36
cocaine addiction treatment help    36
medicine for cocaine addiction    36
using cocaine    36
addiction medicine    36
30 560